Your outreach emails were banned by Google.
What now?

December 3, 2024

I chatted with a sales leader last week who had their outreach emails banned by Google. 


And they were asking me what’s the next move.

How did they get here?

They were encouraging SDRs to create and send their own sequences. And for months, they were seeing a record number of meetings booked.

Fast forward to now, with Google blocking their outreach, pipeline has dried up.

My advice?

  1. Add channels
    • Adding channels like LinkedIn and calling diversifies your outreach and helps meet buyers where they prefer. Tools like Nooks, Orum, or Dripify can do this.
  1. Redistribute volume
    • Creating and warming up new domains can help build up email reputation from scratch. Tools like Instantly can do this.
  2. Focus on personalization
    • Personalizing every outreach for relevance can really help improve conversion. Data sources like 10Ks, LinkedIn posts and website can help you hunt down buying signals. Tools like Clay can do this.

If you want all of these things to be done in one tool, Rocketbrew’s AI outbound engine can find, research and message every lead over LinkedIn and email.

Moral of the story? Recovering from Google limitations is possible, but it will take some effort to regain this momentum.